What an incredible year we’ve had – global markets are back doing business, the development of an organisational agenda, a digital first marketing approach, a global research study, award wins and outstanding results in bidding, that combined, drive strong economic outcomes that benefit the State. BESydney secured 69 new events that will generate an estimated $217 million in direct expenditure (DE). By 30 June 2024, we had confirmed business to 2030 that included 58 global and national events that will attract 101,000 high value business delegates and generate an estimated $401 million in DE to our city. In FY2023/2024 we delivered 69 events that attracted 51,000 delegates, with an estimated DE of $216 million. In FY2023-2024 we launched our Change Starts Here Agenda that spoke to the ethos of BESydney beyond economic outcomes. Our organisation has extended its focus to how the business events we attract can create global positive impact. We know the power of shared knowledge and what diverse and global collaboration can do for innovation, that in turn can solve some of the greatest issues we face as a society.